The Penchalakona Jatara is one of the most revered pilgrimages in the district, dedicated to Lord Narasimha Swamy (an incarnation of Lord Vishnu). The temple, nestled amidst the forested hills of the Eastern Ghats, becomes the center of devotion during the annual festival.
Devotees, often walking barefoot from distant towns, take a holy dip in the Penusila River before visiting the temple. Rituals, cultural programs, and annadanams (free meals) are organized throughout the event. The serene environment and spiritual energy make it a must-visit for devotees and tourists alike.